Design Insights & Resources
Our blog covers topics related to logo design, vehicle wrap graphics, signage design, product packaging, apparel graphics, and print marketing materials.
Many of these articles are written to help business owners better understand the design and production process so projects move more smoothly from concept to final production.
How Vehicle Wrap Designs Are Prepared for Printing
How Vehicle Wrap Designs Are Prepared for Printing Vehicle wraps are one of the most effective ways to turn a vehicle into a mobile advertisement. A well-designed wrap can reach thousands of people every day while reinforcing a company’s brand. However, preparing...
Why Colors Look Different on Screen vs Print (RGB vs CMYK)
Why Colors Look Different on Screen vs Print (RGB vs CMYK) One of the most common surprises in design and printing is how different colors can look once they move from a computer screen to a printed product. A color that looks bright and vibrant on a monitor may...
What File Types Printers Actually Need (AI, PDF, EPS)
What File Types Printers Actually Need (AI, PDF, EPS) One of the most common questions businesses ask when preparing artwork for printing is: “What file format do you need?” While many people send files like JPG or PNG, professional printers typically request...
Vector vs Raster: Why Your Logo File Matters
Vector graphics scale infinitely without losing quality, while raster images become pixelated when enlarged.
How to Prepare Artwork for Print (Without Costly Mistakes)
Many printing problems happen long before a project reaches the press. Incorrect file setup, missing bleed areas, or low-resolution images can lead to delays, extra costs, or disappointing results. Understanding a few basic production guidelines can help ensure your...